Slide background
Slide background
Eveden Freya Pure Nursing Black
Eveden Sculptress Pure Nursing Bra Black

Pure UW Moulded Nursing Bra by Freya – Black

5 out of 5 based on 1 customer rating
(1 customer review)

R 1,237

Shape and Support – Everything a new mum could wish for!

The Pure Nursing Bra by Freya; is the perfect nursing bra for ultimate support and comfort! So, feel confident and comfortable during your nursing period. As a nursing bra, Pure will offer you the support you need, without losing the shaping benefits of a normal moulded bra. Therefore; you will look and feel lovely!

Pure Nursing Bra Features

  • Fully encased flexi-wire, for comfort and support
  • Soft spacer mould- breathable fabric
  • Internal A-frame, to support breasts when feeding
  • Feeding clasp for easy and efficient breast feeding
  • Deep underbrand for secure comfortable fit around the body
  • Smooth look for fuller busts
  • 4 rows of hook fastenings, to allow for diaphragm changes during pregnancy and while nursing
  • Beautiful lace trims

For more advice on fitting please read our Maternity and Nursing Bra fitting guide 

Colour options

Nude and Black


Earn up to 1237 Points.

SKU: BRA-EVE-FREYA-PURENURSING-BLACK-AA1581 Categories: , , , Tags: , , , , ,

Sarah E Review

Women are loving this new nursing bra, it delivers both support and comfort. The traditional advice was always to steer away from underwire bras while nursing.Underwires can sometimes place pressure on the milk ducts and the soft and tender tissue. However some of my clients, that are used to underwire support, really struggled to feel comfortable in a non-underwire bra. Most experts will agree that you should be careful or avoid wearing a bra with underwire during pregnancy and breastfeeding.  However, with new research and advances in product developments nursing moms can […]

1 review for Pure UW Moulded Nursing Bra by Freya – Black

  1. 5 out of 5


    “There is something so special about opening up a Sarah Elizabeth box and knowing the item inside will change how you feel about yourself. Im a first time mom who even before having a child had to source bras from overseas or get them custom made to fit my small back and large bust. I tried on countless Maternity bras and none of them were nice, and none of them fit correctly. I finally settled on ones which had no underwire and did nothing for my shape or confidence. When I heard that Sarah Elizabeth stocked underwire Maternity bras I was so excited but also a little skeptical as it just sounded too good to be true. It turns out the Freya underwire Maternity bra is in fact one of the most fantastic bras for breastfeeding moms. Not only did it give me a great shape and awesome support. It was easy to feed from and it looked pretty too. It may sound silly but to other breast feeding moms I know you will understand when I say it actually made me feel confident and positive about my figure again. I highly recommend this bra – as a mom you deserve something special for yourself.”

Please fill out the following
to avoid spambots


Only submit once you have completed
the above test. Once page reloads
then add your review.

Additional Information

Bra Back Size
Bra Cup Size